Lighting, Focus, Signage

Look how different the signage for Starbucks vs Bank of America appears. One has lighting, the other doesn't.
How do we give "lighting" like focus to web page content? Lighting that is independent and "movable" and refocus-able?

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Printed from: http://tibetantailor.com/?p=2545 .
© Dennis Schleicher Jr 2017.

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