Office Of Elevators And Amusement Rides

What is a good/bad label? Is “Office Of Elevators And Amusement Rides” a good label?

Labeling is one of the major elements of user experience. When I was in South Carolina in an elevator in a hotel I looked and saw this sign posted. It threw me for a loop. Perhaps it was going to be a safe ride, but am I going to be turned upside down in the middle? Why were these two departments of Elevators and Amusement Rides together? Perhaps they were located in the same room. And I guess I can kind of see the logic, but it didn’t make me feel safer than if it was ONLY the Office of Elevators. No matter the logic that drove the initial naming convention, context matters, and most people are going to encounter this label while they are RIDING in an elevator.

References
Another blogger on the topic of Elevators and Amusement Rides
SC Office of Elevators & Amusement Rides Website

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