{"id":2359,"date":"2011-06-08T10:30:12","date_gmt":"2011-06-08T14:30:12","guid":{"rendered":"http:\/\/tibetantailor.com\/?p=2359"},"modified":"2011-06-07T22:31:31","modified_gmt":"2011-06-08T02:31:31","slug":"intro-to-digital-practice-by-mark-waldo","status":"publish","type":"post","link":"http:\/\/tibetantailor.com\/?p=2359","title":{"rendered":"Intro to Digital Practice (by Mark Waldo)"},"content":{"rendered":"<p>This &#8220;Intro to Digital Practice&#8221; by Mark Waldo is an article that melds digital planning with UX from the perspective of an ad agency. If Mark presents this in person I&#8217;d sure like to be in the audience.<\/p>\n<p><strong>Top Ideas<\/strong><\/p>\n<ul>\n<li>Bringing &#8220;the skills and needs of business planning together with customer insights.&#8221;<\/li>\n<li>&#8220;&#8230;each team starting with client services adds more resolution to the product with each deliverable. Each discipline&#8217;s deliverable becomes a better and better prototype of the final product.&#8221;<\/li>\n<li>&#8220;Digital strategy is something that is lead out of a team not pushed at them.&#8221;<\/li>\n<li>&#8220;Great strategists know how to bring the right people together . . . think with others on the team.&#8221;<\/li>\n<li>&#8220;Methodology &#8230; reflects a studio&#8217;s soul.&#8221;<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><em>Reference<\/em><\/p>\n<p><a href=\"http:\/\/www.markwaldo.com\/xd_docs\/~Strategy_Process\/Intro_to_digital_practice_v2.1.pdf\">Intro to Digital Practice<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This &#8220;Intro to Digital Practice&#8221; by Mark Waldo is an article that melds digital planning with UX from the perspective of an ad agency. If Mark presents this in person I&#8217;d sure like to be in the audience. Top Ideas Bringing &#8220;the skills and needs of business planning together with customer insights.&#8221; &#8220;&#8230;each team starting [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2359","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"aioseo_notices":[],"jetpack_featured_media_url":"","_links":{"self":[{"href":"http:\/\/tibetantailor.com\/index.php?rest_route=\/wp\/v2\/posts\/2359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/tibetantailor.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/tibetantailor.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/tibetantailor.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/tibetantailor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2359"}],"version-history":[{"count":8,"href":"http:\/\/tibetantailor.com\/index.php?rest_route=\/wp\/v2\/posts\/2359\/revisions"}],"predecessor-version":[{"id":2367,"href":"http:\/\/tibetantailor.com\/index.php?rest_route=\/wp\/v2\/posts\/2359\/revisions\/2367"}],"wp:attachment":[{"href":"http:\/\/tibetantailor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2359"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/tibetantailor.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2359"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/tibetantailor.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}