Notes on \u201cIn Pursuit of the Perfect Brainstorm\u201d by David Segal NYT Dec 16, 2010<\/p>\n
\u201c. . . its specialty is conceiving new businesses and what it sells is really the art of innovation.\u201d<\/p><\/blockquote>\n
\u201cAmerica has gone meta \u2013 it has started thinking about thinking. And all that thinking has led many executives to the same conclusion: We need help thinking.\u201d<\/p>\n
\u201c\u2026 without the right atmospheric mix, no brainstorming session will produce the cognitive version of lightning\u201d<\/p>\n
\u201c\u2026 traditional brainstorming can devolve into a kind of competitive idea tennis.\u201d<\/p>\n
\u201c \u2026 improve theater . . \u2018Yes, and?\u2019 \u2026 what was once a contest is transformed into a group exercise in storytelling. It has turned into a collaboration.\u201d<\/p>\n
\u201c \u2026 strategy isn\u2019t about stability, it\u2019s about change.\u201d<\/p>\n
\u201cFor years, the good manager was one who had data at their fingertips \u2026 By the early \u201890s, though, companies like Microsoft and SAP were selling software that digitized this task \u2026 Suddenly it\u2019s about leadership, creativity, vision.\u201d<\/p><\/blockquote>\n